Company Vision

It is our vision to enable perfect vision in vehicles under all-weather conditions.


By utilizing our gated imaging technology, we provide all the benefits of a rich, natural & intuitive image and range information for enhanced vision today and for automated driving tomorrow.

About BWV

Founded in 2011, BrightWay Vision (BWV) provides enhanced vision during all weather conditions (including harsh weather), day and night for the automotive industry based on active gated imaging technology.

BWV enhances the range of the driver’s vision ahead by utilizing gated-imaging technology. It also enables highly automated driving by enhancing vision systems (ADAS) to extend performance at night and under harsh weather conditions.

The company’s leadership team consists of seasoned scientists and engineers that are the driving force behind the BWV’s IP portfolio of 24 patent families comprised of 80 patents.  Customers include leading Tier-1 companies and OEMs in Western Europe (incl. Germany) and the Far East.

The Team


Dr. Ofer David

CEO and Co-Founder

Dr. Ofer David founded BrightWay Vision in 2011. He brings more than 20 years’ experience in the area of active imaging systems and laser detection to the Company. He has authored several publications and holds various patents, also related to fog penetrating day/night imaging systems and visibility measurement systems. He hold a M.Sc. from the Technion – Israel Institute of Technology, and a PhD in electro-optics from Ben Gurion University.

Eyal Levi

Eyal Levi


Eyal Levi joined BrightWay Vision as Engineering Manager in 2012. Before joining the Company, he created the camera hardware group in Elbit Systems Aerospace division and managed it for more than 5 years, designing and building extreme high-resolution cameras and high-frame rates solutions for advanced imaging systems. He holds a B.Sc. in Electronics Engineering from the Technion – Israel Institute of Technology, and an MBA from the Open University of Israel.


Asaf Efron


Asaf Efron joined BrightWay Vision from its inception. He brings 20 years of experience in commercial areas, financial management, contracts and marketing to the Company. Before joining the Company, he worked in the finance & contracts department of Elbit Systems Aerospace Division. He holds a B.A. in Business & Psychology and an M.B.A from Haifa University.

Join Us

BWV is a rapidly growing company and is constantly looking for candidates with experience in ADAS and HAD logic, optics and physics, as well as software and hardware development to join its team.

Code of Conduct

Our Code of Conduct is our guide to doing the right thing and explains how our values should guide our decisions.

The BrightWay Vision (BWV) Code of Conduct is our guide to doing the right thing in business. It is founded on our values and clarifies the ethics and compliance expectations for everyone who works at, and supplies services to, BWV. Our Code reflects a principles-based approach, where rules are not necessarily stated explicitly and everyday business decisions will be guided by our values, with reference to other resources where relevant.